The entities, small and medium-sized clothing brand channels
Beijing international trade for a period of starbucks outweighs high rents, shutters, so someone about frame, on the controversy whether electricity counter attack. Whatever starbucks closed shop is caused by the electrical contractor, but the entity shop with high rents for many clothing brand, is a pain, has been said, clothing enterprises is to work for a boss of real estate, worked so hard to make some money in one year, the last to fall to real estate owners pocket.
Entity shop high operating costs and has become a clothing brand marketing unbearable pain: on the one hand, the high rent to suppress the joining trader investment enthusiasm investment shops, on the other hand,
Occupy the mainstream consumption in the physical channel status of department stores, because of its setting threshold, and exclude the vast number of small and medium-sized brand, very not easy to squeeze into the brand, for department stores all kinds of unreasonable fees had been exploitation, in the end only end up a Shouting, and some people say that is not into the department store is waiting to die, in it is dead.
Can say so, so many years, the domestic small and medium-sized brand always live in pain, make thousand, who now nearly all the big brands, a line of so-called suffered the torment of the pain, the status of today, in the domestic clothing brand of the ineffable painful, it is conceivable.
Did these difficulties, very not easy to survive brand, thought can take breath, ?
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